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How Do I Promote My Program?

Your Student News Support Staff , Online School Newspaper Support  

You want a robust and successful journalism program.

Here are a few ideas to help your program develop an outstanding reputation in your school and community.

1) Invite school board members to submit articles.

2) Provide award certificates to participating students at the end of the year.

2a) Award special recognition at end of year awards ceremony to a handful of your outstanding staff members.

3) Send a press release to local newspapers announcing your online school newspaper program.

3a) You may want to include in your press release details of how going online is innovative, saves the school and taxpayers money, is "going green" by saving on paper.

4) Get local businesses and organizations with websites to link to your online school newspaper.

4a) At a minimum, you will want your online school newspaper site linked to by your official school and / or district site.

5) Be sure to include meaningful keywords with your articles. There is a keyword field on the Article Manager page.

If you want a broader reach for your online student newspaper, consider submitting your online school newspaper site to the DMOZ Open Directory Project. Most of the major search engines pull site listings from this directory.

Submit your online student news site to DMOZ.

DMOZ is a human edited (volunteer) directory. It may take a long time to be listed and you may never be listed at all. But, it is worth a few minutes of your time to try.

Be careful not to submit a link to what are known as "link farms." These are websites that have links to just about anything! They are not well liked by the search engines and may even make your online student newspaper harder rather than easier for readers to find.



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How to Get Help with your Online Student Newspaper


Manage Your Online School Newspaper Articles
Adding Images To Your Online School Newspaper Articles
Adding Video to your Online School Newspaper Articles
Getting Fancy with the Text of your Articles
Advanced Formatting with HTML
Managing Submissions by Readers of Your Online School Newspaper
Setting Up Polls for your Online School Newspaper.
Add Static Pages to your Online School Newspaper
Upload PDF as an Article
Reader Management System


Uploading and Linking to or Embedding PDF Documents
How Do I Promote My Program?
How Do I "Monetize" My Online School Newspaper?
What Are Some Extra Learning Activities I Can Use With My Journalism Students?
What Does That Mean? Glossary of Online and "Old-Line" Journalism Terms
Why Can I Not See My Article?


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Classified Advertising Template
Online School Newspaper Journalism Associations And Awards
Online Journalism Workshops For Teachers & Students
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Online Research Resources for Your Online School Publication
Public Domain Photos
Article Ideas for your Online School Newspaper
A Few Tips On Writing Good Articles for your Online School Newspaper
Journalism and Publishing Tips from CityRoom
Journalism Articles From Encyclopedia Brittanica
VIDEO: Digital Journalism Has Changed the News Industry
VIDEO: Stanford University Professor of Digital Journalism Discusses Online News
VIDEO: The Founder of CraigsList Speaks at Stanford Digital Journalism Class
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MIT OpenCourseWare: Photo Journalism Course
MIT Library Guide to Online Article Writing
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